TikTok Deletes Over 2 Million Videos In Nigeria

Over 2.1 million videos from Nigeria were taken down by TikTok for breaking community guidelines in the second quarter of 2024.

This action is part of the company’s ongoing efforts to enhance content moderation and create a safer platform for users.

According to the Community Guidelines Enforcement Report shared on Tuesday, the removed videos represent less than 1 percent of the total uploads in Nigeria during the reporting period.

“Key findings show that 99.1 percent of these videos were proactively removed before users reported them, with 90.7 percent taken down within 24 hours. These figures highlight TikTok’s commitment to staying ahead of harmful content, ensuring a safer platform for Nigerian users,” the report noted.

The Chinese-owned video platform assured that it would continue to invest in technologies aimed at improving content moderation and understanding potential risks, reinforcing its dedication to transparency and platform safety for its diverse user base in Nigeria and worldwide.

Globally, TikTok said it removed over 178 million videos in June 2024, with 144 million of those removals facilitated through automated systems.
“With a proactive detection rate now at 98.2 percent globally, TikTok is more efficient than ever at addressing harmful content before users encounter it,” the short-form mobile video platform stated.

TikTok is owned by ByteDance, a private global company founded by Chinese entrepreneurs. ByteDance’s ownership is divided among global institutional investors (60 percent), its founders (20 percent), and employees (20 percent), according to TikTok.